PLATFORM

iHub.Platform

Omnichannel platform for driving sales, building customer loyalty and cost optimisation for the benefit of your business

iHub.Platform

iHub.Platform

Geographically distributed cluster based on high-availability data centres. Service uptime is no lower than 99.96%. All locations are connected and synchronised into a single network with VPN-protected connections.

iHub.Platform

Benefits

  • SMPP, HTTP, SMTP, SDK

    SMPP, HTTP, SMTP, SDK

    Support all the popular protocols

  • API

    API

    Open API for quick integration with the client's platform

  • Multi-user interface

    Multi-user interface

    Configure user access levels and restrict editing

  • IP whitelisting

    IP whitelisting

    A pool of trusted IP addresses that are allowed to send requests

  • Do Not Send lists

    Do Not Send lists

    Exclude contacts from your bulk sending

  • Anti-spam

    Anti-spam

    Create your own anti-spam lists with text filters or regular expressions

  • Throttling

    Throttling

    Adjust the number of messages sent per unit of time

  • Scheduled campaigns

    Scheduled campaigns

    Select the date and time for a delayed delivery

  • Receive inbound messages

    Receive inbound messages

    Read and answer incoming messages from your customers right in the platform web interface

  • Inbound connections quota

    Inbound connections quota

    Limiting the number of received messages to adjust the contact center load

Сapabilities

  • Campaigns

    Campaigns

      • Personalised messages for every customer
      • Benefit from an easy-to-use web interface for campaign management
      • Configure flexible scheduling: set mailing time and date
      • Deliver messages according to your customer’s time zone
      • Set up message time-to-live
      • Receive inbound messages from customers under your personal account on website
      • Configure user roles according to the internal tasks and responsibilities in your company
  • Omni-channel

    Omni-channel

      • Create omni-channel campaigns, starting with a low-cost channel and optimise the marketing budget
      • Configure smart triggered message sequences to maintain audience interest
      • Deliver the message via a fallback channel in case the priority channel cannot be reached
  • Analytics

    Analytics

      • Clear online overview of the performance of marketing campaigns, with comparison reports for better insight
      • Analyze the effectiveness of online advertising campaigns comparing different periods
      • Storing campaign history. Access is available at any time
  • Address book

    Address book

      • Advanced segmentation to target customers effectively
      • Several company departments can work with the same contact database
      • Send triggered messages when a contact’s details change
      • Create and maintain Do Not Send lists and lists of users who have opted out

Use cases

SMS

Viber

Email

WhatsApp

Push

Flashcall & Voice Password

Marketing campaigns
Authentication, transaction and service notifications
2-way SMS
Inform your customers about promos, discounts and seasonal sales
Announce new goods and services and attach a link to the order page
Propose a personal offer
Reward your customers with loyalty points
Inform your customers about upcoming events
Send purchase alerts and keep customers informed about their account balance
Keep customer accounts secure with one-time passwords
Send reward program balance reminders and offer ways to redeem bonus points
Send real-time updates on orders and delivery status
Send reminders about important events or due date notifications
Accept micropayments for goods or services
Redeem a coupon and other products
Evaluate customer service
Unsubscribe options
Service notifications
Marketing campaigns
2-way & Sessions
Confirm customer orders and purchases
Notify about changes in product usage terms
Inform customers about service changes
Remind about upcoming events/payments
Inform customers about changes to their bonus account
Tell customers about promotions and seasonal offers
Congratulate customers on special occasions
Reactivate abandoned purchases
Provide customer support
Make additional sales
Marketing campaigns
Authentication, transaction and service notifications
Customer support
Inform your customers about promos, discounts and seasonal sales
Announce new goods and services and attach a link to the order page
Propose a personal offer
Reward your customers with loyalty points
Motivate customers to install your mobile app and follow you on social media
Send purchase alerts and keep customers informed about their account balance
Keep customer accounts secure with one-time passwords
Send real-time updates on orders and delivery status
Send reminders about important events or due date notifications
Provide sales assistance
Notify customers about the order status
Collect feedback from customers to improve service
Authentication & Service notifications
Marketing campaigns
Sessions
Keep customer accounts secure with one-time passwords
Confirm customer orders and purchases
Notify about changes in product usage terms
Inform customers about service changes
Remind about upcoming events/payments
Inform customers about changes to their bonus account
Tell customers about promotions and seasonal offers
Congratulate customers on special occasions
Reactivate abandoned purchases
Provide customer support
Make additional sales
Marketing campaigns
Authentication, transaction and service notifications
Inform your customers about promos, discounts and seasonal sales
Announce new goods and services and attach a link to the order page
Propose a personal offer
Reward your customers with loyalty points
Inform your customers about upcoming events
Send purchase alerts and keep customers informed about their account balance
Keep customer accounts secure with one-time passwords
Send reward program balance reminders and offer ways to redeem bonus points
Send real-time updates on orders and delivery status
Send reminders about important events or due date notifications
Voice Password
Flashcall
Registration and authentication
User verification
Bot protection
Transaction confirmation
Verification code delivery

Connection

Fill out the registration form with your contact details

Fill out the legal details and sign the document

Deposit funds to your personal account

Register and verify your business channel and add it to your account settings

Start using your new communication channel

Account registration Contract Account balance Communication channels Launch

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Professional info

Personal info

A Step Forward with Ghattam: How Promotional SMS Campaigns Doubled Traffic and Strengthened the Brand

Client

Ghattam is a European footwear brand. The company actively engages with customers and offers an extensive loyalty program.


Objective

To enhance brand awareness and increase website traffic through promotional SMS campaigns.

Ghattam, a footwear brand, aimed to strengthen its marketing strategy by utilizing SMS advertising. To maximize the effectiveness of its marketing campaigns, Ghattam partnered with iHub. Over three months, the SMS campaign delivered significant results.


Campaign Overview

August

  • Large-scale SMS campaign for maximum audience reach
  • Personalized messages featuring promotional offers and product links

Results:

  • A high delivery rate ensured a large number of potential customers
  • Around 40,000 website visits, indicating increased interest from the target audience


September

  • Refinement of target audience parameters for higher-quality distribution
  • Focus on promotional offers to boost engagement

Results:

  • Despite a smaller campaign volume, a high delivery and response rate indicated effective audience segmentation and precise positioning of offers


October

  • Optimization of SMS volume for more accurate targeting
  • Improved message quality with additional introductory elements

Results:

  • High delivery rates and around a 3% response rate, demonstrating increased campaign efficiency
  • A systematic increase in website visits highlighted growing brand interest


Conclusions

The use of iHub's SMS marketing tools proved to be an effective strategy for Ghattam in attracting brand attention and generating website traffic.

Website visit statistics indicate that this marketing approach successfully increased customer engagement.

The percentage of delivered SMS in August, September, and October showed a consistent rise in campaign effectiveness, confirming that SMS was a successful tool for marketing outreach.

Regular analytics and campaign optimization allowed Ghattam to reduce SMS costs while maintaining high efficiency.

Personalized and promotional messages, combined with precise audience segmentation, contributed to higher response rates and strengthened customer-brand relationships.